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Insights

Branded Content Insights

ThoughtLeaders ranks and analyzes brands that use sponsorships to power their marketing. We discuss our analysis and share insights about branded content, native sponsorships and the advertising industry.

January 6, 2022
8
min read

2022 predictions: ThoughtLeader edition

ThoughtLeaders team
With everyone on the internet predicting what will happen over the next year, we decided to jump on the trend and also compile a few predictions we hope to see come true in 2022:
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January 6, 2022
6
min read

In 2022, we're all cookie-obsessed

Shoshana Eilon
Here are some of the top predictions that put the cookie-less future as a central focus of the year ahead (collected via the ThoughtLeaders platform.)
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January 6, 2022
9
min read

The anatomy of an ad: Pocket x Slow Burn

Shoshana Eilon
In order to succeed with podcast advertising, the promoted content has to be advertised correctly. We collaborated with Sounds Profitable to highlight what makes a good podcast ad by breaking down real examples from popular podcasts.
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January 5, 2022
9
min read

YouTubers that will help you achieve your 2022 New Year's resolutions

Noam Yadin
Whether your 2022 New Year’s resolution is to get into shape or dip your toes into the complicated world of NFT, here are just a few YouTubers that will help you achieve your goals before 2023.
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December 22, 2021
7
min read

ThoughtLeaders in 2021: Quick recap

Noam Yadin
2021 was a big year for ThoughtLeaders - let's let the infographic do all the talking
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December 22, 2021
8
min read

What we learned about the cookie-less revolution in November/December 2021

Noam Yadin
A few months back, Google announced that it was pushing the deadline for completing the third-party cookies ban - but instead of giving out a sigh of relief, take this time to understand the implications and how your brand can get ahead of the game. Here are some highlights from the last two months on how the slow but steady conversion evolved this month
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