1.2 million new podcasts were launched last year, and it’s clear not all of them waltzed straight into a juicy sponsorship with BetterHelp. What distinguishes the shows that pick up sponsors from the podcasters that never get brand support?
For years, YouTube has been the home of long-form video content. However, with changing audience behavior/demand and rivals creeping up and booming with short-form content - YouTube launched YouTube Shorts.
It’s no secret (anymore) that YouTubers can make a lot of money on YouTube. But, exactly how much do YouTubers make? And, how do these YouTubers make this much money? We took a closer look at five different influencers.
If you’re a fitness-based brand interested in tapping into influencer marketing - you’ve come to the right place. There is much more to influencer marketing than just sending a creator your product, and waiting for sales.
While a few brands make sure to create campaigns and partner with LGBTQ+ creators during Pride month, we wanted to highlight the brands that partner with this community all year round.
A medfluencer a day keeps the doctor away? ‘Medfluencer’ is the term for healthcare personnel that are also influencers, and these medfluencers have become very popular on social media.