Raycon launched into the industry, quickly outpacing their more established competitors specifically through the use of sponsored content. Raycon is dominating 3 of the 4 major content verticals that we are seeing an ROI for audio brands ac
BarkBox has utilized influencer marketing as a way to not only spread brand awareness but ensure their customers stay loyal through the ruff times.
The inside scoop on how Ben & Jerry's achieves brand awareness success!
Manscaped is a manufacturer and online retailer of personal care products for men. They've built their niche with a smart strategy of YouTube and podcast sponsorships to help their products break into the mainstream.
Nike is one of the most recognized brands on the planet, with the iconic tick logo and their famous three-word slogan. Founded in 1964 by Phil Knight and Bill Bowerman, the company was originally known as Blue-Ribbon Sports before changing their name to Nike in 1978.
Gong is a technology that provides businesses with real-time insights into sales conversations. We look at their sponsorship strategy and how they are using podcasts to reach B2B clients.