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Industry Trends
March 20, 2022
min read
Tamar Rubin

5 Podcasts for Female Founders

Considering women are leading the charge of small business owners, it’s no surprise that so many women are turning away from traditional roles to develop their own companies. The entrepreneurial/side hustle spirit is growing strong among many women. But this growing trend towards side hustles, starting small businesses, or other creative ways of hustling extra cash is not a new phenomenon. In fact, we can see below that more and more women are working on a side business each year.

That means being a woman at the top of the corporate ladder can be lonely. It requires a lot of hard work to break that glass ceiling. Sometimes, you need to hear a friendly voice that has gone through it.  That’s why I love podcasts as your on-demand guide. So where do you find the right podcasts for the female founders, entrepreneurs and CEOs?

I know your time is precious and you don’t want to waste it on podcasts that don’t deliver. That’s why I’m sharing 5 essential podcasts for female founders that are guaranteed to give your business a boost. You might not be a huge fan of "empowering" rhetoric that celebrates your achievements as a "She-E-O" or "girlboss" when you are just looking for some good business advice. Whether you’re looking for professional guidance to help you step up your game, or just need a friendly pep talk, there's a podcast out there for you.

Don't Keep Your Day Job

Host Cathy Heller started her show “to inspire people to build the life they deserve, find their purpose, and recognize that they are enough- scars, bruises and broken pieces and all.”

Heller interviews creative entrepreneurs who have chosen the path less traveled to success. Her guests include professionals like Seth Godin, Kevin Nealon, and Sunny Lenarduzzi. Listeners will hear how these individuals—and other professionals— have achieved their goals in creative ways.

If you need a push to pursue your dream, check out this podcast.

Expect it to be “inspirational, empowering, and informative”.

Start with : How To Stop Overthinking

For sponsorship enquiries: Interested in working with Don't Keep Your Day Job? Click here to learn more.

HerMoney with Jean Chatzky

The TODAY Show’s Jean Chatzky hosts because “the women I met speaking around the country and the women who sent me emails every day clued me into a massive hunger for open, honest, and judgment-free money conversation, so I started it for them.” She shares, “the life you want is the target. Getting a grip on your money is how you achieve it”.

Expect it to be “accepting, smart, and self-deprecating”.

Start with Episode 154: Invest Like A Woman

For sponsorship enquiries: Interested in working with HerMoney with Jean Chatzky? Click here to learn more.

Support is Sexy

Author, speaker, coach, and entrepreneur, Elayne Flukers podcast, features interviews with over 500 women of different industries and backgrounds from around the world. These individuals share their insights, struggles and advice, as well as the resources that helped them optimize their business.

Expect it to be inspiring, multicultural, relatable

Start with 693: Kimberly Blackwell, CEO of PMM Agency, Tells How to Go from Side-Hustler to Multimillionaire

For sponsorship enquiries: Interested in working with Support is Sexy? Click here to learn more.

The Goal Digger Podcast

Marketing entrepreneur and photographer Jenna Kutcher brings us Goal Digger—a podcast all about setting and managing goals. Whether you’re just starting out in business and wondering how to go from side-hustling to full time or are looking for new ways to expand what you’ve already established, each episode offers a wealth of tools and advice that you can implement in your own business today. As Jenna herself is an entrepreneur, you really get the feeling that she both cares about and understands the struggles of entrepreneurship and her generosity in offering expert strategies makes this a must-listen for every female entrepreneur, whatever stage of business you’re at.

Kutcher shares, “true stories of women paving their own ways and tactical educational content to apply to their dream business that grants them permission to do it their own way and succeed.” Kutcher encourages others to “Stop waiting for permission to chase your dreams and get out and imperfectly pursue them.”

You can expect “high-end content, with a laid back approach, and inspiring conversation”.

Start with episode 241 Our Best Instagram Tips Ever

For sponsorship enquiries: Interested in working with The Goal Digger Podcast? Click here to learn more.

Women Taking the Lead

Hosted by Jodi Flynn—a business coach who helps high performing clients achieve their goals and overcome obstacles. Jodi Flynn hopes “to inspire women to overcome self-doubt so they can lead with confidence, integrity and a sense of humor”.

While Flynn does conduct interviews with other entrepreneurs, Flynn has also added an on-air coaching segment to the podcast. There, Flynn airs the coaching sessions to help other entrepreneurs who may have similar struggles or questions. She also discusses some of the common topics her actual clients are bringing to her for advice. This is particularly useful for Type A personalities, something Jodi identifies as, and covers everything from the lessons established business leaders have learnt to reprogramming fear and doubt to your advantage. As Jodi is a Psychology major, expect to find lots of advice on overcoming mental blocks and using aspects of higher consciousness and spirituality in a practical sense.

Expect her show to feel “supportive, welcoming, and insightful”.

Start with 100% Jodi: Beliefs That Stop You

For sponsorship enquiries: Interested in working with Women Taking the Lead? Click here to learn more.

No longer do you have to sit in an actual classroom, or attend an in-person workshop to receive valuable insights. Today, you can be on the way to your day job or dropping the kids off listening in for relevant knowledge, while preparing to expand your side gig or emerging business at night or on weekends. Regardless of where you are in the journey, there is a podcast that can provide the information and resources you need. 

If you are a brand interested in working with the best business podcasts, get in touch and we can help you find the right creators and manage your YouTube campaign. 

If you are a creator who is interested in promoting your content and partnering with the right brands, get in touch and we’d be happy to discuss your needs. 

If you are simply interested in discovering further top business podcasts or other similar creators, let us know! 

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