Boot.Dev

ABOUT

Who is Boot.Dev?

Boot.dev offers the smartest way to master backend development by tackling the hardest problem with e-learning: boredom. Their platform uses tactics learned from modern game design to push ambitious students toward their goal: a job as a backend developer. Through hands-on lessons that balance theory with practice and an active Discord community, users are prepared to tackle technical interviews and forge a successful programming career.

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CAMPAIGN GOALS

According to Boot.Dev...

"Our goal is to enhance our renewal rate and foster long-term integration partnerships with customers. When running the campaigns, we prioritized CPV and CPA goals, focusing on sign-ups and redemptions."

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OUR CAMPAIGN

Key Campaign metrics

The objective of Boot.Dev'sTube campaign was to optimize CPA and CPV metrics while driving signups and renewals efficiently. Collaborating with Boot.Dev has been exceptional; they've consistently met our targets, and we're continuously exploring new strategies and A/B testing ideas to enhance our key metrics.

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TOP INFLUENCERS

Partnerships with YouTubers

Our campaigns encompassed content promotions across YouTube, delving into diverse verticals and integration types to pinpoint and engage the most pertinent influencers for the brand. This strategic approach extended Boot.Dev'sch beyond its customary target demographic, fostering connections with a broader audience deeply interested in their product. They've effectively collaborated with YouTubers like Empyrian Gaming, MrNoSleep OSRS, and ScreenCrush.

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THE THOUGHT LEADERS TAKE

Melanie Bendayan, Account Manager

"Working with Boot.Dev is an exceptional experience. Their campaigns consistently deliver outstanding results, fostering seamless collaboration and trust. Functioning as an extension of their team, we work closely together in a rewarding environment. A key aspect of our partnership is the transparency and trust shared between us, allowing us to focus on delivering results. The outcome? Remarkable success for all parties involved—creators, the brand, and us."

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