If you're someone who loves fashion and wants to stay up-to-date with the latest trends, you should definitely be checking out fashion YouTubers. With thousands of fashion YouTubers out there, it can be overwhelming to find the best of the best. Luckily, we've done the research for you and compiled a list of the best fashion YouTubers you should already be subscribed to.
Fashion YouTubers are not only entertaining to watch, but they also provide valuable insights into the world of fashion. From styling tips to product reviews, these YouTubers offer a wealth of knowledge that can help you improve your own fashion sense. Whether you're looking for inspiration for your next outfit or want to learn more about the latest fashion trends, there's a fashion YouTuber out there for you. So, sit back, relax, and get ready to be inspired by the best fashion YouTubers on the platform.
Jenn Im is a Korean-American fashion and beauty YouTuber based in Los Angeles. She has over 3 million subscribers and is known for her effortless and chic style. Jenn's videos range from outfit ideas to makeup tutorials, and she also shares her new mother adventures with her viewers. To date, Jenn Im's most popular video is My Updated Everyday Makeup Tutorial which has received close to 5M views.
Tess Christine is a fashion and lifestyle YouTuber from New York. She has over 2.5 million subscribers and is known for her affordable fashion finds and creative styling tips. Tess's videos are always fun and engaging, and she also shares her personal life with her viewers, such as her experience with having a baby and getting diagnosed with cancer. One of her most popular videos is from 2016, 10 Beauty Hacks I Actually Use! which currently stands at 3.7M views.
Patricia Bright is a British fashion and lifestyle YouTuber with over 2.8 million subscribers. She is known for her bold and colorful style and her honest and relatable personality. Patricia's videos range from fashion hauls to beauty tutorials, and she also shares her journey as a mother and entrepreneur. Patricia Bright's most popular video - I Spent $400 on Wish App...Is this Website a Joke? - has over 9.3M views.
Samantha Maria is a British fashion and beauty YouTuber with over 2 million subscribers. She is known for her edgy and cool style and her honest and raw personality. Samantha's videos range from fashion lookbooks to skincare routines, and she also shares her journey as a single mother with her viewers. Back in 2011, Samantha Maria uploaded My everyday Winged Liner Tutorial and it is still her most watched video, racking up over 2.3M views.
Naomi Boyer is a Canadian fashion and lifestyle YouTuber with over 500k subscribers. She is known for her feminine and romantic style and her love for vintage fashion. Naomi's videos range from outfit ideas to thrift store hauls, and she also shares her passion for photography and travel. Naomi Boyer loves sharing her tips and tricks to stepping up your fashion game with what you definitely have in your closet, you know - leggings, knee boots, and a white button down. Her most popular video is Simple Things You Can Do to Look Better I Enhance Your Look (2M views!).
Lydia Elise Millen is a British fashion and lifestyle YouTuber with close to 1 million subscribers. She is known for her luxurious and elegant style and her love for high-end fashion. Lydia's videos range from fashion lookbooks and luxury hauls to daily vlogs and travel, always staying true to what she loves. Interestingly, although Lydia Elise Millen is a popular fashion YouTuber, her most popular video is actually My Healthy Morning Routine + Work Out Routine, which currently stands at 5.5M views.
Freddy My Love is a British fashion and lifestyle YouTuber with over 1M subscribers. She is known for her girly and feminine style and her love for vintage fashion. Freddy's videos range from outfit ideas and beauty tutorials, and she especially loves sharing fashion hauls. Freddy My Love's most watched video is Room Makeover - My Dream Room & Dressing Room which currently stands at over 3M views.
FashionbyAlly is a fashion and lifestyle YouTuber with close to 1M subscribers. She is known for her affordable and trendy style and her love for sustainable fashion. If you love style tips and tricks, outfit ideas, house tours, travel vlogs, and keeping up with fashion trends - this is the fashion YouTuber for you. FashionbyAlly's most popular video is one that every female must watch - 8 Bra Hacks Every Girl Must Know! - which currently stands at close to 18M views.
Withwendy is a Canadian fashion and DIY YouTuber with over 1.4M subscribers. Her channel takes fashion one step further through her love for sewing - aside from styling and thrifting, withwendy loves sewing top-notch outfits. withwendy's creativity is spilling from the screen and its impossible to not get inspired to tap into fashion or even sewing. The most watched video on withwendy's channel is How to Downsize Jeans which has racked up over 3M views.
Ashley Brooke is a fashion and lifestyle YouTuber with over 400k subscribers. She is known for her classic and timeless style and her love for luxury fashion. Ashley's videos range from fashion lookbooks and beauty tutorials to daily vlogs and life as a new mother. One of her most popular videos - Simple Guide to Styling Boots: Do's and Don'ts - has racked up over 1.7M views.
Is there anyone you think we missed from this round up of the best fashion YouTubers? Let us know
Over the past few years, more and more creators have been growing their channels as fashion YouTubers, and more and more brands are interested in sponsoring videos by fashion YouTubers. The kinds of brands we see that are regularly sponsoring fashion YouTubers include Surfshark, BetterHelp, ThredUp, Brooklinen, EBY, and many more. If you’d like to see even more metrics and analytics about these channels, and other fashion YouTubers, sign up to our free plan here.