About Us

What we do

We offer a toolkit for the cookie-less world, with everything you need to understand how to leverage the power of content to advertise your brand.

Our Data

We are data junkies

Thankfully, we have a lot of it to play with. Our platform analyzes YouTube, podcasts, newsletter and blogs to uncover insights on the content that billions of people across the world are consuming every day. We have created an industry-leading marketing solution that uses data to illustrate the power and potential of digital content, to allow you to reach your target audience at a time where they'll be most receptive to your messaging. Our deepdive into the content allows you to find the perfect context for promoting your brand, to connect with customers without relying on cookies.

Youtube
Podcasts
Newsletter
Blogs
Our Tools

Measure, Target, Partner

For brands

We allow brands to measure their digital presence in content, target their ad campaigns with precise contextual filtering, and partner with the best creators for their campaigns.

For creators

We help creators to monetize their content with brand integrations, stay on top of industry trends and continue to create quality content that is free for everyone.

Content creation is at the heart of our origin story. We started as content creators with a passion project: a blog that went on to spawn a newsletter, which eventually turned into a podcast. Once brands started to get interested, we started to explore the relationship between great content and savvy branding. We launched ThoughtLeaders to help content creators like ourselves turn their side hustle into a sustainable business. From there, we built out a a media buying agency, a consultancy service, and, most recently, a data platform that allows us to share our insights with the world.

Origin Story

How we started

Content creation is at the heart of our origin story. We started as content creators with a passion project: a blog that went on to spawn a newsletter, which eventually turned into a podcast. Once brands started to get interested, we started to explore the relationship between great content and savvy branding. We launched ThoughtLeaders to help content creators like ourselves turn their side hustle into a sustainable business. From there, we built out a a media buying agency, a consultancy service, and, most recently, a data platform that allows us to share our insights with the world.