We are data junkies, and luckily we have a lot of it: our platform collates data scraped from 10 million content pieces every day. We analyze the connections between thought leaders and brands to identify content trends and growth strategies.
With our platform, we can see which partnerships are most successful, and use these patterns to help our clients make decisions that are powered by data rather than guesswork.
Content creation is at the heart of our origin story. We started as content creators with a passion project: a blog, that went on to spawn a newsletter, which eventually turned into a podcast. Once brands started to get interested, we realized the intrinsic relationship between great content and savvy branding. We launched ThoughtLeaders to help content creators like ourselves turn their side hustle into a sustainable business. From there, we built out a branded content marketplace, a media buying agency, a talent management service, and, most recently, a SaaS platform that allows us to share our data with the world.